Sky Rivers

Sky Rivers (formerly Katrin Suess)

• Creative & Brand Direction: Craft and direct end-to-end visual identities, media narratives, and sensory brand systems that translate complex platform vision into compelling brand stories.
• Product & UX Architecture: Design high-converting user flows, complex B2B/B2C logic, scalable design systems, and intuitive interfaces optimised for retention and speed.
• Media Production & Sound Design: Create and direct end-to-end video production, custom soundscapes, audio workflows, and live event experiences that deepen brand engagement.
• AI & Modern Workflows: Leverage generative AI research and modern edge deployment to rapidly prototype strategic concepts, map workflows, and ship live solutions.
• Global Platform & Brand Impact (50+ Platforms): Architected scalable UI/UX systems and visual brand frameworks across Australia, Germany, the UK, and the US.

Sky Rivers Wellness

• Media Ecosystem & Sensory Brand Strategy: Evolved a local 500+ event series into a global, multi-platform digital media ecosystem spanning YouTube, Patreon, InsightTimer, Spotify, and Apple Music.
• Audio Engineering & Studio Production: Produced original music compositions, guided audio experiences, and spatial soundscapes using Ableton Live and Sony FX30 cinema camera workflows.
• Creator Platform Migration & Architecture: Streamlined digital touchpoints by migrating community offerings from a custom web setup to a Patreon community-driven subscription ecosystem.
• Generative AI & Media Workflows: Researched and deployed AI pipelines for rapid visual concepting, sound journey generation, and channel growth analytics.

Elder

• Trust-Driven Healthcare UX: Architected and hand-coded the initial MVP in 4 weeks, followed by 3 months of data-driven A/B conversion optimisation, laying the foundation for Elder to grow into the UK's leading live-in care platform.
• Intake Funnels & Visual Systems: Designed high-trust intake funnels, visual icon grids to mitigate decision anxiety, and mobile scheduling UI for carers and family members.
• Operational CRM Architecture: Built the internal matching CRM allowing care leads to filter and pair thousands of client profiles with qualified carers based on complex medical criteria.

City Pantry (Acquired by Just Eat for £16M+)

• Platform Logic & Visual Redesign: Led Phase 2 platform architecture, transforming complex B2B corporate catering logic into a cohesive visual design system and marketplace UI.
• Workflow Architecture: Architected an intuitive 12-meal monthly planner, dynamic dietary customisation engine, and automated decision-approval artefacts for office managers.
• Functional Blueprinting: Authored comprehensive functional specification blueprints that eliminated engineering ambiguity during backend deployment.

Styleicona

• Product Design & Retail Innovation: Founded and directed the full product lifecycle for an OOTD social fashion mobile app, raising £90k (~$170k AUD) seed investment from retail VC TrueStart.
• Product Mechanics & Engagement: Scaled early soft launch engagement to over 332k outfit votes, 5k brand tags, and 3.5k uploaded looks across 1,500 active users.
• Omnichannel Campaigns & Activation: Executed physical-to-digital retail activations with Land Securities (Trinity Leeds) and architected B2B retail intent data licensing models.

Vimily

• Brand Strategy & Video Engine UX: Led product strategy, UX architecture, and software engineering for an interactive video platform, raising $180k in angel seed capital.
• Strategic Product Pivot: Re-architected core product infrastructure from a consumer storytelling app into a high-growth, multi-tenant B2B enterprise marketing engine.
• Enterprise Dashboards & Prompt Architecture: Designed prompt-guided mobile recording UX alongside enterprise web portals, moderation tools, and video widgets for commercial partners.

BlueChilli Tech Accelerator

• Portfolio UX & Design System Architecture: Architected end-to-end UX/UI journeys, wireframes, and scalable design systems for over 10 portfolio startups (including Lime, Housl, and GiggedIn).
• Founder Collaboration & MVP Execution: Collaborated directly with founders to distil complex technical ideas into rapid, high-converting product MVPs.

ZeroMail

• Product Architecture & UI/UX Design: Architected the complete UI/UX framework and interaction design for an innovative inbox productivity platform aimed at streamlining email workflows.
• Capital Acquisition & Seed Funding: Secured $200k in seed investment from enterprise tech provider Citrix Systems to validate and scale core technology development.