Sky Rivers Creative Director & Product Architect

Creative Direction & Product Architecture

Architecting digital platforms and expressive brand ecosystems.

With 20+ years founding startups and creating brands & products, I bridge high-level brand strategy, visual storytelling, and complex UX architecture to build multi-sensory human experiences.

20+Years in Tech
50+Platforms Architected
$550k+VC / Angel Raised
Founder& Former CTO

Core Capabilities

Bridging high-level brand strategy with complex product systems

01 / Creative

Brand & Creative Direction

Crafting end-to-end visual identities, campaign mechanics, multi-platform media narratives, and sensory brand systems that turn platform vision into memorable stories.

02 / UX & Systems

Product & UX Architecture

Designing high-converting user flows, complex B2B/B2C logic, scalable design systems, and intuitive interfaces optimized for retention and speed.

03 / Media & Audio

Media Production & Sound Design

Creating and directing end-to-end video production, custom soundscapes, audio workflows, and live event experiences that deepen brand engagement.

04 / Stack

AI & Modern Workflows

Leveraging generative AI research and modern edge deployment to rapidly prototype and ship live solutions.

How We Can Work Together

Flexible engagement models for product & design leaders

I collaborate directly with internal product teams, design leaders, and executive founders — whether you need creative direction for a brand refresh, or senior UX leadership to scale platform architecture.

20–40 hrs / week

Full-time / contract

Embedded inside your team as a Creative Director, Lead Product Designer, or UX Architect.

Fixed scope

Project-based sprints

Targeted execution to solve specific UX bottlenecks or brand design updates: creator onboarding redesign, brand identity systems, or monetisation flow fixes.

Advisory

Fractional Design Lead

Senior strategic oversight to mentor design teams, review product roadmaps, and align visual identity with retention metrics.

Client Endorsements

What clients say about working together

Tom Brooks headshot

Sky was great to work with. She's incredibly smart, efficient and always delivers. Sky helped us get the business off the ground. She worked incredibly fast and was very data-driven, which is something we were focused on from the beginning.

Tom Brooks Co-Founder, Elder
Olivier Dion headshot

Sky knows exactly how startups operate, and we have been able to talk at a very high level about our tech and product requirements. Sky made strong UX propositions and worked closely with us to create a great product.

Olivier Dion CEO, OneCub
Stuart Sunderland headshot

We needed a project completed quickly and to a high standard, and Sky delivered. She asked all the right questions, has a fantastic understanding of the process and produced very high-quality designs.

Stuart Sunderland Founder/CEO, City Pantry
Sebastien Eckersley-Maslin headshot

Sky is an awesome designer, a true "design magician" who has a fantastic eye for detail. When Sky takes on a project, she is able to see the end vision instantly and comes up with creative designs that are intuitive and easy to follow.

Sebastien Eckersley-Maslin CEO, BlueChilli Technology
Alan Sharp-Paul headshot

Working with Sky was an absolute pleasure. She has the key quality in a designer of being able to very quickly understand a client's brief, even when the client is not necessarily clear themselves.

Alan Sharp-Paul Co-Founder & Co-CEO, ScriptRock
Andrew Jessup headshot

Sky is who you call when you want just the right balance of creativity, ingenuity and integrity. She's a consummate professional who is able to take a complex UX problem, distil it down to its bare essentials, and repackage it beautifully.

Andrew Jessup Founder, Noosbox
Nikki Durkin headshot

Sky did a fantastic job redesigning our website. She understood the brief very well and created a design that was exactly what I was looking for, whilst also improving the usability of the site. She was incredibly accommodating with feedback and changes, and always delivered on time.

Nikki Durkin Founder/CEO, 99 Dresses
Morten Lauritsen headshot

Sky's three main strengths are high quality, agility and efficiency. We engaged Sky to design our Foodlog website basically from scratch. She is a top-quality designer who was flexible to our changes during the process. Sky works very fast, and the whole web design process took much less time than anticipated.

Morten Lauritsen Founder/CEO, Foodlog